Personality-driven writing for value-driven creatives

Partnering with creative entrepreneurs to help them uncover their brand story, step into their brand voice, and bring the two together

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Visionary Voice for Confident Creatives 

Your artistic expression has a unique aesthetic. It’s the reason your clients love you so much and hire you over and over again. Whether you’re capturing photos, staging a space, or designing, you have the impressive skill of being noticed for your branded work. When people see it, they know it’s yours. That’s something to celebrate! 

But what if I told you that’s only 50% of booking clients and hitting your revenue goals? The other 50%? Your brand voice. If people can see your work and recognize it, shouldn’t they also be able to read your words (or hear your voice) and recognize it? 

Imagine if all the compliments you get about your art, you also got about your writing and voice? What if you had access to language specific to your business that widens the scope of your artistic expression by complimenting your art, staying on brand, and explaining complex concepts to clients? It’s possible. All through the magic of brand voice. 



Let’s Talk (brand) Voice 

That’s where I come in. As your verbal identity strategist I’ll make sure that your brand voice is so tight and compliments your art so well that you’re booking more clients than ever. 




How it’s done

W Homes Collective

Redefined Weddings

Elle & Elle Design Co

You may have seen KC Creative’s writing elsewhere  



As Seen In 

Interview With Voyage magazine 

Interview with Pop Culture Matters

Bring personality and structure to your website, especially if you’re ready to level up your writing or you’re sick of staring at a blank page. This 5 page, personalized copywriting guide is the tool I use at the beginning of every project I take on, so you’re getting my best kept secrets. 



Check out the Website Copywriting Guide For Visual Creatives

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$197

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Along with a 30 minute implementation session to make sure you get the most out of the template. 

It includes

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Copy guidance+prompts for your

Your Verbal Identity Strategist

A little about me? If a well-turned phrase could be a love language, it’d be mine. Nothing makes me giddier than the right words said at the perfect moment to completely encapsulate a thought or communicate a message. I’m also a big fan of the grilled cheese and love love love to read (shocker). 

I started KC Creative to support visual creative entrepreneurs who have important and unique contributions to the business world but don’t have the verbiage to talk about it. That’s where I come in. As a fellow creative who has a way with words and a gift for brand voice and verbal identity, I love partnering with others to tell their story and express the inherent and specific value you bring to the table, all in a voice that sounds so much like you, that you’ll wonder how I read your thoughts.

TELL ME MORE

Caroline Kidd, Verbal Identity Strategist.


“Caroline is not only kind with her words, but she has the kindest heart!! I've had the wonderful opportunity to work with her on two different projects where she has captured them with her words, better than I could have ever imagined! If you need a friend, support system, and someone to bring your thoughts into words, she is your gal!”

Kelsie Thomann, Groovy Wedding Co.

“I always thought that sharing my brand story would be something I would do myself. But Caroline not only understood my thoughts and vision but also helped me explain my business mission with more clarity and heart than I thought possible”

Mallory Smith, Interwoven Collective

“Caroline helped me put my feelings and mission for my business into words using my own voice. Her writing is helping me reach clients that I probably couldn’t reach through photos of my design work alone.”

Liz Green, Green Girl Design Co.

"We loved working with Caroline! Her process was seamless and when we got back the first draft of our website copy, it felt like I was reading something that I wrote myself. Since investing in her writing, our client work has significantly increased because we’re confident in the way we communicate, so we have more time to show up and focus on brand identity and design!"

Michelle and Marielle, Elle and Elle Design Co

"Working with Caroline was a game changer. As a natural visual creative, writing isn’t my strong suit, but once Caroline created my verbal identity playbook and helped me figure out my brand voice, I felt so much more confident in my writing because I felt like I was finally understanding how to say what I wanted, when I wanted!"

Mackenzie, Mackenzie Smith Photo

"We loved working with Caroline. All the businesses in our industry sounded the same and we were looking for something different. Caroline helped the thoughts in our head come to life and we love our new verbal identity!"

Alvy, Homestead Photo Booth 

"Before working with Caroline, I struggled with getting my message out so customers could understand why I do what I do. Caroline knew exactly what I meant when I explained things to her! I was so impressed with how she transformed my website content! I highly recommend Caroline because she's spot on when it comes to wording and is also an amazing person."

Victoria Rodriguez, Styles by V

Successful Brand Voice Clients Are Saying 

Are you sick of staring at a blank page and feeling like your writing is the weakest part of your business? ​​Join the ranks of visual creatives who turned their messaging game around. It's not about giving away secrets; it's about giving you the framework to help you become your own favorite writer. KC Creative’s copywriting and email templates can help you do it. 





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